SEAT LEON IS NAMED WHAT CAR? ‘USED CAR OF THE YEAR’

Nov 22, 2017

  • Leon honoured by What Car? as Britain’s best used car
  • Overall success, plus category wins, for Leon as ‘Best Used Family car’ and Leon ST as ‘Best Used Estate Car’
  • Judges praise SEAT’s best-selling model for its all-round appeal in terms of practicality, style, driving enjoyment and fantastic value for money

Extra space has had to be made in the SEAT Leon’s crowded trophy cabinet to make room for another top accolade today, the What Car? Used Car of the Year Award for 2018.

If you’re not in the market for a brand new set of wheels, the professionals at What Car? reckon the superb Leon – SEAT’s current global best-seller – is the ideal used purchase. Their verdict declares the current generation model to be both the Best Used Family Car and Best Used Car overall.

Adding extra gloss to the Leon’s reputation, the ST (Sports Tourer) version triumphed in the Best Used Estate Car classes in the “nearly new” models, one to three years old.

Dispensing with the traditional awards presentation, What Car? broke the news of this year’s honours this evening in a “virtual ceremony,” revealing its winners model by model via a Twitter stream, using the hashtag #WhatCarAwards.

Alex Robbins, Haymarket Automotive’s Used Cars Editor, said: “The third-generation SEAT Leon is a car which gets the basics right and yet delivers so much more besides. It’s a great family car, with plenty of room in both the front and rear, and has a well-sized boot and plenty of storage space. It rides well, it’s quiet, and it’s comfortable to spend time in. But having ticked those boxes the Leon delivers layer upon layer of further talent: it’s a delight to drive; it’s far more stylish than any family hatchback has a right to be; and you get a great range of engines to choose from, whether it’s an economical diesel or a punchy petrol you’re after.”

Beyond these excellent qualities, it was the Leon’s value for money that gave it a defining advantage over the competition for the title.

“With prices undercutting those of similarly desirable rivals, it’s a veritable bargain right now. This is despite the fact that so many used Leons come particularly well-equipped, with new-car buyers having specified the desirable Technology Pack. Throw in a strong reliability score in our latest Reliability Survey, and you have a used car which is hard to resist,” Robbins explained. 

Richard Harrison, SEAT UK Director, said: “The third-generation Leon transformed the SEAT brand pretty much overnight. It represents the best of what we aim to deliver in terms of design, engineering, technology and driver-appeal. This What Car? award is a tremendous honour for us, as it shows we are giving both new and used car customers a car they can trust, with lasting quality and excellent value.”

ends

SEAT is the only company that designs, develops, manufactures and markets cars in Spain. A member of the Volkswagen Group, the multinational has its headquarters in Martorell (Barcelona), exporting 81% of its vehicles, and is present in over 80 countries through a network of 1,700 dealerships. In 2016, SEAT obtained an operating profit of 143 million euros, the highest in the history of the brand, and achieved worldwide sales of nearly 410,000 vehicles.

SEAT Group employs more than 14,500 professionals at its three production centres – Barcelona, El Prat de Llobregat and Martorell, where it manufactures the highly successful Ibiza and Leon. Additionally, the company produces the Ateca and the Toledo in the Czech Republic, the Alhambra in Portugal and the Mii in Slovakia. 

The multinational has a Technical Centre, which operates as a knowledge hub that brings together 1,000 engineers who are focussed on developing innovation for Spain’s largest industrial investor in R&D. SEAT already features the latest connectivity technology in its vehicle range and is currently engaged in the company’s global digitalisation process to promote the mobility of the future.

For more information, please contact:

Andy McGregor, Head of Marketing & Press and Public Relations
01908 548 077; 07956 042 400; andy.mcgregor@seatcars.co.uk 

Mike Gale, Product Affairs Manager
01908 548 069; 07788 339 722; mike.gale@seatcars.co.uk

Laura Margott, Media Relations Manager
01908 548 078 laura.margott@seatcars.co.uk 

Katie Mardle, Press Fleet Manager
01908 548 364; 07983 537 247; katie.mardle@seatcars.co.uk 

http://www.seatpress.co.uk

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