SEAT LAUNCHES ‘BEAUTIFULLY CREATED WINTER DRIVE’ MARKETING CAMPAIGN

Dec 21, 2016

  • Latest SEAT UK promotion offers £1,000 (including VAT) off entire model range, including high-selling Ateca and New Leon
  • ‘Beautifully Created Winter Drive’ offer, redeemable via website voucher, available on all new SEATs ordered between 21 December 2016 and 23 January 2017

With last-minute Christmas present-buying in full swing, SEAT is offering bags full of festive cheer to British new car buyers with the launch of its latest marketing campaign, giving £1,000 off its entire range.

The latest promotion from the Barcelona-based brand entitled, ‘Beautifully Created Winter Drive’, is available on all new SEAT car retail purchases, with £1,000 (including VAT) off all new SEATs ordered between 21 December 2016 and 23 January 2017. Incredibly, the offer even covers the in-demand Ateca compact SUV and New Leon range. The promotion also comes on top of all other existing national retail offers.

Based on its Technology to Enjoy ethos and a desire to make the buying process as easy and straightforward as possible, prospective buyers simply need to visit www.seat.co.uk to download the instant festive voucher, or, be able to show it on an electronic device, to redeem it in showrooms.

Commenting on the incentive, Steve Catlin, Head of Sales, SEAT UK, said, “SEAT’s had a great end to the year, with plenty of car awards, impressive Ateca sales, not to mention great media reaction to the New Leon. So, in the spirit of giving, I’m sure our new offer will tempt plenty of off- and online Christmas shoppers and New Year sale bargain-hunters into our showrooms over the next few weeks. And that’s even before we look ahead to some gifts of our own in the early part of the year, namely, New Leon in February and the exciting new Leon CUPRA 300 range, including the four-wheel-drive estate, in March.”

Vehicles must be registered and handed over between 1 January and 31 March 2017. Full terms and conditions for the SEAT UK ‘Beautifully Created Winter Drive’ campaign are available at www.seat.co.uk.  

ends

SEAT is the only company that designs, develops, manufactures and markets cars in Spain. A member of the Volkswagen Group, the multinational has its headquarters in Martorell (Barcelona), exporting more than 80% of its vehicles, and is present in over 75 countries. In 2015, SEAT’s turnover amounted to over 8.3 billion euros, the highest in its history, and the company achieved worldwide sales of more than 400,000 units for the first time since 2007.

SEAT Group employs more than 14,000 professionals at its three production centres – Barcelona, El Prat de Llobregat and Martorell, where it manufactures the highly successful Ibiza and Leon. Additionally, the company produces the Ateca and the Toledo in the Czech Republic, the Alhambra in Portugal and the Mii in Slovakia. 

The multinational has a Technical Centre, which operates as a knowledge hub that brings together 1,000 engineers who are focused on developing innovation for Spain’s largest industrial investor in R&D. SEAT already features the latest connectivity technology in its vehicle range and is currently engaged in the company’s global digitisation process to promote the mobility of the future.

For more information, please contact:

Juliet Carrington, Head of Press and Public Relations
01908 548 077; 07795 166 422; juliet.carrington@seatcars.co.uk 

Mike Gale, Product Affairs Manager
01908 548 069; 07788 339 722; mike.gale@seatcars.co.uk

Holly Williams, Media Relations Manager
01908 548 078; 07738 897 319; holly.williams@seatcars.co.uk

Katie Mardle, Press Fleet Manager
01908 548 364; 07983 537 247; katie.mardle@seatcars.co.uk

049/MG

http://www.seatpress.co.uk           

Advertising and Sales Promotion and therefore cannot be the subject of a transaction of any kind.This news release and illustration are issued in accordance with Clause 1.2J of the British Codes of 

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