The CUPRA Ateca offers a striking exterior look. At the front, its upper grille features a honeycomb effect with the new CUPRA logo in the centre. The CUPRA letters are in matt aluminium on the lower grille. The black brake callipers, a sporty rear bumper, the copper CUPRA logo on the boot, the four exhaust pipes on the edge of the rear diffuser and exclusive 19” diamond cut alloy wheels with the CUPRA logo all enhance the sportiness and elegance of this unique and dynamic SUV
Glossy black details are a constant on the exterior of the CUPRA Ateca: the roof rails, wing mirrors, window frames, side mouldings, wheels, front grille, front and rear diffusers and spoilers. Other elements bring out the exclusive personality of the car; the welcome light that shines the CUPRA name and logo onto the ground. There are six exterior body colours available: Energy Blue, Velvet Red, Brilliant Silver, Rodium Grey, Magic Black and Nevada White.
Interior – practicality and luxury as standard
The interior is as sophisticated as the exterior, with the standard specification featuring a leather sports steering wheel with copper stitching and CUPRA logo. The black Alcantara seats also feature copper stitching and an embossed logo, and are complemented by Alcantara door panels. The pedals are finished in aluminium and the climate control air vent frames and the central console are finished in gloss black.
With a low centre of gravity and a suspension system that perfectly combines efficiency with progressive, rapid and precise power steering, the new CUPRA Ateca comes with exceptional dynamic behaviour and fantastic ride quality. It can reach a top speed of 153 mph and go from 0 to 60 mph in only 5.2 seconds.
To simplify the buying process for customers, the CUPRA Ateca will launch with a standout package including many of the essentials customers need – high levels of standard spec, metallic paint, and CUPRA Care service and maintenance all included in the price. The CUPRA Care package includes the first three manufacturer scheduled services, featuring a brake fluid change, plus the vehicle’s first MOT. Additionally, there is European roadside assistance coverage and maintenance jobs including brake repairs, wiper blades, air-con service and key batteries, as well as repairs to essential areas including engine, transmission, suspension, electrics and cooling.
A small number of options will be available including a Comfort & Sound Pack featuring BeatsAudio sound system and Advanced Driving Assistance Pack; Design Pack (with 20” Diamond cut copper alloy wheels and Brembo brakes); panoramic roof and tow bar. For Q1 next year, 25 CUPRA specialist dealers will offer a more tailored experience to CUPRA customers, although the model can be ordered from any SEAT dealer.
The standard equipment in the CUPRA Ateca is oriented towards three basic principles: technology, design and safety. That is why systems such as the keyless entry and start system, wireless charger, 8” touchscreen navigation system plus, dynamic chassis control and park assist all come as standard.
CUPRA is a special brand for unique people designed to captivate customers looking for what the new brand has to offer: Uniqueness, Sophistication and Performance. The time has come for car lovers to get involved with a new brand that meets their expectations. Along with the launch of new models, CUPRA will also keep the motorsport and racing spirit alive by participating in the TCR series. The CUPRA world is alive and ready to conquer a new group of enthusiasts in more than 260 specially selected SEAT dealerships all across Europe.
For more information, please contact:
Juliet Carrington, Head of Press & PR
01908 548 077; 07795 166 422; firstname.lastname@example.org
Gemma Briggs, Product Affairs Manager
01908 548 069; 07827 990 379; email@example.com
Laura Margott, Media Relations Manager
01908 548 078; 07795 453 704; firstname.lastname@example.org
Katie Mardle, Press Fleet Manager
01908 548 364; 07983 537 247; email@example.com
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